Netflix

Not so much a single innovation as the successful application and extension of an innovative business model, Netflix has impressed by building on what it already had. Taking advantage of the growing digital economy, it’s changed the way television, in particular, is accessed and absorbed

Regeneron Pharmaceuticals

2014 was the year Regeneron’s Genetics Centre became fully operational, and new research collaborations, including with Columbia University, were announced. The centre will allow Regeneron to continue its work in biopharmaceuticals

Airbnb

In 2014, Airbnb launched its first global marketing campaign – ‘Views’, by agency Pereira & O’Dell – to showcase its offerings around the world. It worked – the company has continued to grow, and Airbnb is now enshrined in tourists’ thinking

Sallie Krawcheck, Ellevate

Krawcheck’s purchase of women’s networking club 85 Broads, which she rebranded as ‘Ellevate’, has helped open up chances to professional women across the globe. In a world in which equal pay and opportunities have still not been achieved, her efforts are a welcome step

NICE Systems

2014 saw NICE unveil NICE Fizzback, which allows companies to capture and analyse both solicited and unsolicited Customer feedback across a number of channels. The technology allows organisations to better segment customer sentiment and gain a greater understanding of client demands

Offering services to a host of different industries – from healthcare to telecoms, financial services to utilities – NICE Systems is the forerunner in data security and surveillance. The organisation uses multi-sensor analytics to enable businesses to improve performance and operational efficiency, reducing risk and increasing safety and security. Intent-based solutions – providing insights into the objectives of customers, criminals, fraudsters and terrorists – is where NICE succeeds, and defines the market for the technology it offers.

Supplements

Innovation 40 - 2014

Netflix

Regeneron Pharmaceuticals

Airbnb

Sallie Krawcheck, Ellevate